I just wanted to buy some basic underwear. I went to Zara and I saw that they had two types of body sets: one for boys and one for girl. It is ok, I also do not shop in Zara Man section. But then I saw the messages of the clothes:
The girls had the message "Pretty & Perfect" (btw...who wants to be perfect?). The ones for the boys "Cool & Clever". I was of course about to buy the "Cool & Clever" for my little girl, but I decided I would not sponsor in any way these kind of clothes.
Apart from that, all the pijamas for girl were about princesses, with messages such as "it's not easy being a princess".
I went to other shop and it was quite similar, the pijamas for the boys were with "The Genius of the family", and the ones of girls also had the message that is difficult to be a princess.
There were still some clothes from carnivals, and all the area for boys was with Superheroes and the ones of the girls with Princesses. Even the underwear for little kids is so different:
I don't mean that I want that my daughter is dressed as a boy, because I do not dress like a man. Everybody has their style and can be different. However, I am scared that we have these messages since we are born! I do not want my daughter to think she is going to be a little princess and super heroes are for boys. I do not want her to think that she has to find a prince to protect her, or that she can not get what she wants by herself. I know this is just the beginning - it will happen with toys for girls/toys for boys which are defined by gender stereotypes, with books, cartoons and so on. How can we look for an equal society, when we are already sending these messages to the little ones?
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